Nissan Cube Ad: Mobile device. » Design You Trust – Design Blog and Community

Nissan Cube Ad: Mobile device.


Released: June 2009
Avertiser: Nissan
Brand name: NISSAN CUBE
Agency: TBWA\
Country: USA
Category: Cars
Tags: The car is standing still, the street is moving
Credits:
The ad uses computer metaphors to describe driving the Cube. The driver gets in the vehicle and a computer icon pops up “Login”. Then the Cube starts on its way, but using special effects it travels like on a conveyor belt, with the road moving. The driver meets up with his friends, a computer icon popping up “Add Friends”. He then plugs in his iPod to play music. The friends arrive at a party, and a computer icon says “Join Group”.
via advertolog.com

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