Artel Artyomovyh (www.designartel.com.ua) graphic design bureau developed logo, corporate identity and brand book design for Myriads Co (Luxembourg).
Myriads company joins several different directions: IT consulting, engineering technology, photo and music archive.
For the logo development the main task was to represent current and future company’s activities and to express “Myriads” name (that in fact means many things, different alternatives and opportunities multitude) in one universal symbol.
The “m” letter in a degree of infinity is a symbol with great associability but enough level of abstractiveness to be a single sign for business directions run by Myriads company.