Mauricio Candela’s lastest campaign. He and Conill Saatchi & Saatchi USA joined forces and developed a creative campaign for their client Miami Short Film Festival. The agency found an interesting way to relate Miami with the Short Film Festival by using the copy “IT’S MIAMI. IT HAS TO BE SHORTS.” The pictures where used in magazines, posters, badges, festival programs, social and much more.
More at Paranoias.org
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