“Images were first made to conjure up the appearance of something that was absent,” writes John Berger in his seminal publication Ways of Seeing. “Gradually it became evident that an image could outlast what it represented.”
Project Paperclip proposes a way to augment reality. It takes a highly replicable Internet photograph of nature, combining it with a QR code and sound emitted from an iPhone app. It is subtly disconcerting, an ominous prediction of the artificial realities we build with the help of smartphone apps and the Internet.
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