Advertising agency Iris has created a print campaign for Stivoro to encourage people to quit smoking. Each poster includes 6,000 to 7,500 cigarettes that is an estimate of a year’s supply of tobacco, and with all that money spent on a bad habit, why not buy something else? Iris provides some examples such as buying a motorcycle, a lot of clothing and shoes, or a ticket to travel around the world.
(Images © Stivoro)
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