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Martin Schoeller + Advil + Cool Whip

Below are two campaigns Martin Schoeller shot for Advil & Cool Whip earlier this year. mcgarrybowen Chicago collaborated with Martin to shoot their current print campaign for Advil. Using his close-up style, Martin established the look and feel of this ongoing campaign which profiles both celebrities and real people. For Cool Whip, Schoeller worked with The Martin Agency to shoot real moms who write popular blogs. In the ads each mom is holding her signature Cool Whip desert.

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Martin Schoeller mcgarrybowen Advil 2 750x1000 Martin Schoeller + Advil + Cool Whip
Martin Schoeller mcgarrybowen Advil 1 750x966 Martin Schoeller + Advil + Cool Whip
Advil.double1 750x487 Martin Schoeller + Advil + Cool Whip
cwdouble2 750x500 Martin Schoeller + Advil + Cool Whip
cwdouble1 750x496 Martin Schoeller + Advil + Cool Whip