Finally, A whole new shopping experience for people do grocery with ease. Tesco’s ingenious online shopping strategy had just got even better. Tesco Home Plus designed an augmented shopping catalog inside the train stations of South Korea. These virtual catalogs stood before the train entrance so that people could initially see Tesco products that are available for shopping.
Shopping with Tesco had been easy for people residing in South Korea nowadays because of the virtual catalog. The only requirement in able for shoppers to use the virtual catalog service and successfully purchase via their phone is that their phones must have a wireless connection available so that the phone could connect to the net and sync their order with their online account. A QR Code scanner is also required because every item displayed on the virtual catalog has a QR Code printed beside it so that user can take pictures or QR Scan them and initiate a purchase.
Here is a of the snapshots of the Tesco Virtual Catalog.
And if you want see how this QR-shopping is done, then here is a link of a video demo of Tesco’s Virtual Catalog.
Online shopping users must first register and set up their account via Tesco’s website with Internet Explorer or Mozilla Firefox as a recommended browser. After a couple of account verifications and payment method configurations, users must indicate their exact mailing address for the purpose of having their purchased goods to be delivered right at their doorstep.
Then they must check out the My Usuals page under their accounts and they will see a list of items that are stacked before adding those to cart. Users can also search for any desired item and the Tesco page will inform them if the searched items are available. Adding the item in the favorites list is possible. After the purchase verification process is completed, users can choose a time window displayed in a form of a table.
Tesco is an e-commerce website for people who are able to shop and purchase consumable goods online. Its retailing operations could support up to 14 different countries worlide.
Tesco HomePlus (South Korea)
Tesco Lotus (Thailand)
Tesco Czeck Republic
Tesco Fresh and Easy (United States)
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This article was made possible with the help of Allan Oguis of ThinkModular.
Allan is a marketing consultant for YouTheDesigner, the Leading source of design news, tips, tutorials and inspirational graphic designs.
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