For all the typography lovers, including me there is a new set of typography this time playing the major part in advertising. Sounds pretty interesting, right?! Choosing the right typography is essential when working on ad creatives. There are various font styles and you have to pick the right one when trying to highlight the right emotion. Let’s take a look how such brands as Audi, Volkswagen, Vodafone, Rowenta and others coped with that. Enjoy .. and get inspired!
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