5 Reasons You Are Not Converting Online Leads Into Sales @medianovak
So, you got a website? Good. If you have a website that is generating leads then great. After all, that is the purpose of your website – to generate leads and ultimately sales. A lot of people are good at generating leads through their site but not always great at converting online leads into sales.
Continue reading »
Preparing Images for the Web @medianovak
One of the most common things to do with photos these days is to share them on the web. But images that come from your camera aren’t optimized for web viewing – they’re too big and not sharp enough. Decreasing the file size will help your images load more quickly, take up less online storage space and be viewable in a suitable height/width for the page.
Continue reading »
5 Hot Tips for Better Brand Recognition @medianovak
You’re working on building your brand, as you know you should—but no matter what you do, you’re left feeling like your target audience isn’t connecting with your brand as well or as frequently as you’d like. Sound familiar? Hey, it’s a common feeling: that nagging in the back of your brain, constantly saying, Do it More and Do it Better!
Continue reading »
Creating the Perfect Photography Portfolio Site @medianovak
In addition to fantastic photos, what features are found in successful online photo portfolios? What are the most important things to consider when presenting your best work? What elements will help you turn page views into photo assignments?
Continue reading »
Email Marketing for Photographers @medianovak
If you’re marketing your business with a web site or ads, you’re off to a good start. But most people won’t remember your site or ad months later. If they’re not ready to hire you on first encounter, you may not get their business.
Continue reading »
5 Tips for Growing your Business Exposure on Instagram @medianovak
In 2011, Instagram was still a burgeoning social network had fewer than 5 million users and was still largely untapped as a marketing channel for many small and big brands. Two years later, Instagram has over 80 million users, has been acquired by Facebook and 40% of the Interbrand 100 are now using the service for social media marketing.
Continue reading »
Modern Business Cards: Are Business Cards Still Relevant in the Digital Age? @medianovak
Whilst it is indisputable that companies need to establish an effective website and online presence via social networking sites, these activities must be supported by physical marketing tools to be truly effective.
Continue reading »
3 Creative Photography Advertising Ideas @medianovak
After thousands of hours behind the camera, it’s likely that the ‘photography stuff’ comes as second nature to you. You see a shot and react almost instinctively to capture it. It’s the marketing and advertising of your photography business that many photographers struggle with.
Continue reading »
7 Point Checklist for Your Website Re-Design @medianovak
A professional website re design is more than just adding new graphics and a new color scheme to your current site. You need to look at where you are now and decide where you want to go with the new design. You need to know what you like and what you do not like. You need to know what your competition is up to and how you want to counter that.
Continue reading »
Personal Online Branding: What’s Holding You Back? @medianovak
Last week we talked about the first step in discovering your personal online brand – Discovering Your Inner Self. This week, our second week in the Personal Online Branding blog series, we are going to dive a little deeper into discovering who you are… as a brand.
Continue reading »
