Branding Ascendancy: Fuel Coffee Shop in Brighton, MA.
Fuel is a new “vintage-modern” American coffeehouse that celebrates friendships, inspiration, hard work, and the American “can-do” spirit. To “Ignite your Journey,” they offer custom coffee, better beverages, fresh foods and baked goods.
What caught my attention about this ordinary coffee shop, was the well executed all around branding. Richie Stewart of Commoner Inc, was commissioned to design the branding and packaging for Fuel Coffee. For further explanation on the process, check out the following quote:
“Our goal for the design was to play off the name of the brand and create a concept that referenced the aesthetic of old motor oil cans. We sourced some super shiny, metallic bags to suggest what the material of those cans would have originally been made of.
We did 1& 2 color prints on self adhesive labels with the main logo mark and style of coffee. These were then applied to each bag individually. Not only did this save on cost but it gave the finished product a slightly more human, handmade quality which mirrors the small batch roasting process in which the coffee was made.” – Richie Stewart
Matte Stainless Flatware by Arne Jacobsen
In 1957 Arne Jacobsen created the classic minimalist cutlery set which is simple in form and more contemporary-looking today than ever. The simple lines harmonize beautifully with the finish of the craftsmanship. Each piece fits naturally in the hand inviting its user to enjoy freedom and ease in movement. “Arne Jacobsen” has been deemed ‘flatware without frills’, and continues to grow in popularity.
Upon its design renowned architect Arne Jacobsen; “AJ’s” clear, precise, simplified lines were considered a vision of the future and so pioneering it was used in Kubrick’s 1968 classic film 2001:a Space Odyssey. Arne Jacobsen was one of the century’s leading Scandinavian architects and designers. The set is crafted in matte finish 18/8 stainless steel. It is included in the design collections of museums around the world.
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TidyTilt iPhone Smart Cover
Wrap your earbud cords without skipping a beat. TidyTilt is always at hand, since it lives on the back of your iPhone. When you’re done using your earbuds, simply wrap them over your iPhone, snap TidyTilt closed, and pop your earbuds right off. TidyTilt keeps your cords neat and secure, whether in a bag, pocket, or attached to your iPhone.
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Classic Rap Pencil Set
Six black, unsharpened No. 2 graphite pencils with light blue foil stamped text. Pencils are stamped with a vintage press and will have slight variations from one pencil to the next. Isn’t it about time you owned a pencil with “Mama Said KNock You Out” written on it?
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25 Beautiful and Inspiring Websites Using Bootstrap
Twitter Bootstrap is a toolkit providing simple and flexible HTML, CSS, and JS for popular UI components and interactions. This powerful front-end framework was created for faster and easier web development by Mark Otto and Jacob Thornton. One of the best features provided in Bootstrap is the structure design which allows you to develop a responsive theme and grid-based layouts that look great on tablets, smartphones, and laptops.
Since its release back in August 2011, the use of bootstrap framework for creating website templates has increased significantly. When compared to other responsive CSS frameworks Bootstrap destroys the competition. It’s one of the most mature frameworks with the largest user base at the moment, meaning that the support community is there to help you if you run into any kind of problems. Bootstrap provides a 12-column responsive grid, dozens of components, JavaScript plugins, typography, form controls, and even a web-based customizer to make Bootstrap your own.
Yasound
DIY
Webflow
How Artists and Designers Can Grow Their Audience on Pinterest
Have you been avoiding Pinterest? Why? With its 40 million users, Pinterest is a relatively small social network compared to Facebook (which hit 1 billion users late last year), but it’s an active one. 80% of Pinterest’s pins are repins – that is, someone enjoyed something that someone else shared, and pinned it to one of their own boards. There is a thriving art community on Pinterest, and it’s just waiting for you to join in.
Setting Up Your Pinterest
A Pinterest account is free and easy to create. Once you sign up, be sure to edit your profile. Make sure the name you use is your professional name (so, if you create art under a pseudonym, use that name), and if you have them, link it up with your Facebook page and Twitter profile. Be sure to link to your portfolio site if you have one, even if for now it’s just a site through your online college.
If you want to be able to track the pins that others pin from your site, be sure to verify your site. Once you’ve done this, you can use Pinterest’s free analytics service.
Creating Boards
You may decide to start out with just one board or a few, but you will have to decide early on how you want to organize your pins. Some artists keep just one board for their own artwork, mixing in no one else’s. This is great if you already have a following. However, if you are a new artist or just trying to build up your Pinterest following, you may have greater success pinning to boards by subject.
If you often paint landscapes, for example, create a board for landscapes, and pin both your own paintings to it in addition to others’ landscapes, be they other paintings, photographs, illustrations, or another format. Create a new board if you want to start pinning your portraits or paintings of animals. People may find your boards through something you repinned, then follow it and discover your artwork.
Sony Cyber-Shot Waterproof Camera
The Sony Cyber-shot DSC-TX10 camera lets you live life on the edge. This stylish and innovative camera will fit perfectly into your active life. Waterproof, shockproof, dustproof, freeze-proof, HD movies, 3D photos, Sweep Panorama, and a touch screen, this powerful tool follows you to the edge and proves you were there.
This camera is just as much at home in the water as on a night on the town! The sleek and stylish TX10 fits the slimmest pocket or purse, yet is waterproof to a depth of 16 ft, shockproof from falls up to approximately 5 ft and dustproof thanks to its airtight construction. As well, this durable camera can even withstand extreme weather conditions, as it is operable in temperatures from 14- to 104-degrees Fahrenheit. Seamlessly shifting from underwater marvels to a night on the town, the TX10 always makes it easy to get the best shot!
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Anti-Radiation iPhone Case by Pong
The Pong case protects you and your phone while optimizing your signal. Pong is the ONLY solution proven by Federal Communications Commission (FCC) certified laboratories to reduce cell phone radiation (SAR) up to 91% below international safety limits while optimizing your phone’s performance.
Embedded inside the Pong case is a patented antenna which redirects the potentially harmful electromagnetic radiation (EMR) away from the your head, reducing your radiation exposure. This allows more radiation to communicate with the cell tower, which optimizes your signal. Your cell phone’s battery life is also optimized, because your phone doesn’t have to work so hard to communicate with the cell tower.
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X 6-12 Jetsetter Medium-Format Camera by Belair
Embrace the possibilities of medium-format film and watch your creativity take off. With the Belair X 6-12 Jetsetter, you can create high-quality panoramas, regular and square photos, mix-and-match high quality lenses and much, much more. The camera is crafted from metal and wears a brown leather coat.
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Chef’n Citrus Juicer
The FreshForce Citrus Juicer is perfect for pressing juice from halved lemons and limes. Use it for making margaritas, lemonade or adding that extra citrus zing to desserts and entrees. Unlike other juicers, the FreshForce Citrus Juicer has an extra gear mechanism that increases juicing power and minimizes hand strain.
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