To generate buzz for the DHL Online Tracking among the business community, a group of couriers were posted around the Beijing’s Central Business District. A white silhouette of a computer cursor were placed on their back as they walk around, quite literally demonstrating the possibility of constant tracking of your DHL parcel!
This simple stunt/ live activity had effectively resulted in an apparent drop in parcel enquiry recorded by the DHL phone tracking system while online tracking click counters surged.
Translation: 24 Hours Online Tracking. www.cn.dhl.com
Source: Michael Wong
Cardiff (UK) based Designer & Illustrator Matt Needle is currently available for Freelance work/commissions.
He also has limited edition prints for sale 50% proceeds going to charity.
Above is a piece he recently did for becks music inspired art.
Superb creative advertising photography by Fred Perrot, talented commecrial photographer. He is France’s leading advertising photographer and has done many projects for BMW, Absolut, Peugeot, Jaeger-Lecoultre, Tefal, Renault and Nespresso.
Born in 1973, Gregor Collienne is originally from Belgium. He studied Photography at the “Ecole des Beaux Arts” in Liège.
Craig McDean is a British fashion photographer originally from Middlewich near Manchester, but now based in New York City.