Detroit Auto Show 2012 : Luxury Carmakers Woo American Customers with New Models

Innovative models and new launches dominated the press preview at the North American International Auto Show in Detroit on January 9, 2012.

The focus of the show was manly on value, fuel efficiency and new technology. Despite the recessionary trends in the economy, automakers have come up with the best of innovations to woo U.S. customers with trendy designs and luxury models.

Detroit Auto Show 2012:Mark Templin, Group Vice President and General Manager of Lexus Division, applauds as the Lexus LF-LC is driven onto the stage during the first press preview day for the North American International Auto Show in Detroit, Michigan, January 9, 2012. (Reuters)

Detroit Auto Show 2012: BMW’s Roberston stands between a pair of new Mini Roadsters after they were driven on stage during the North American International Auto Show in Detroit. (Reuters)

Detroit Auto Show 2012: The Acura NSX hybrid concept car on the first press preview day for the North American International Auto Show in Detroit 09/01/2012. (Reuters)

Detroit Auto Show 2012: The 2013 Ford Fusion is unveiled on the first press preview day for the North American International Auto Show in Detroit. (Reuters)

Detroit Auto Show 2012: A 1952 Mercedes-Benz 300 SL automobile is displayed at the North American International Auto Show in Detroit. (Reuters)

Detroit Auto Show 2012: The Chevrolet TRU-140S is displayed on the first press preview day for the North American International Auto Show in Detroit. (Reuters)

Detroit Auto Show 2012: The BMW concept i8 (foreground) is shown on the first press preview day at the North American International Auto Show in Detroit. (Reuters)

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