Omotenashi Compact Bra


Models present lingerie maker Triumph’s new concept bra, the “Omotenashi Compact Bra”, during its unveiling in Tokyo November 28, 2013. This year’s bra focused on the Japanese spirit of omotenashi (meaning “attending to guests with warmhearted hospitality”), which has been drawing increasing attention around the world as a key Japanese characteristic, the company said. The characters on the bra reads “sincere heart”. The collapsible cups and handtowels are stored in the bras to be used when attending to guests. (Photos by Toru Hanai/Reuters)




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