1970 Lancia Stratos Zero: A Crazy Concept from The Wedge Era

Pininfarina and Bertone were two of Italy’s best recognized and most successful postwar coachbuilders. Both Milanese carrozzerie competed for commissions and they debuted outrageous concept cars to impress the public and to entice automakers into choosing one of them over the other. In 1970, at the Turin Auto Show, Bertone unveiled the Lancia Stratos HF, which soon became popularly known by its internal nickname: Zero. Continue reading »

Cool Pics Capture People Posing With Lancia Cars From Between The 1920s And ’60s

A company of four posing in an open-top Lancia Lambda in a city street on a rainy day, 1927

Lancia is an Italian automobile manufacturer that was founded in 1906 by Vincenzo Lancia as Lancia & C.. It became part of the Fiat Group in 1969; the current company, Lancia Automobiles, was established in 2007. The company has a strong rally heritage, and has often used letters of the Greek alphabet for its model names. Continue reading »