Cultivare: When a Wine Label Becomes a Work of Art

In early 2016, the Vallformosa winery hired the Ladyssenyadora graphic design studio to create labels for its new high-end product, Cultivare wine. The winery aimed to position itself and its Doménech.Vidal brand of still wines within the realm of culture. The name “Cultivare” was derived from the Latin root of “culture,” which suggested that the wine should be more than just a bottle of wine. Continue reading »