futuristc – Design You Trust

The Futuristic World as Envisioned by Echte Wagner Advertising Cards, 1930

These future fantasy collectible cards were published by the German company Echte Wagner in the first half of the 20th century. Originally Echte Wagner made margarine, and it made a lot of trade cards that were distributed all over Central Europe. In 1930, the True Wagner Margarine created a series of books designed as a display for a collection of stickers made available separately. In this book, there’s a section called Future Fantasy which has no artist or author credited.

The illustrations are beautiful, the technology is actually quite brilliant and not so far-fetched. The book is called Echte Wagner Margarine Album Nr. 3, Serien 12 und 13 (Genuine Wagner Margarine Album Nr. 3″, series 12 and 13). It was published by Elmshorn in Holstein, Germany.

Wireless Private Phone and Television

“Each person has their own transmitter and receiver and can communicate with friends and relatives using certain wavelengths. But television technology has become so advanced that people can talk and watch their friends in real-time. The transmitter and receiver are no longer bound to the location but are carried in a box the size of a photo apparatus.” Continue reading »