Oreo Built a Doomsday Vault in Norway for Cookies to Preserve Them for Generations to Come
Asteroid 2018 VP1 is scheduled to graze Earth on Nov. 2, the day before the US elections. It has a real but exceedingly slim (0.41%) possibility of entering our planet’s atmosphere, at which point it would harmlessly disintegrate. But Oreo isn’t taking any chances. The company has built a concrete doomsday vault in Norway to house its cookies. Continue reading »
Inside The Oreo Wonder Vault That Popped Up In NYC
Open the Oreo, pull the lever, get a Filled Cupcake Oreo before they hit store shelves! Weber Shandwick was the lead activation agency on this, in collaboration with Iontank, 360i, The Martin Agency and Carat. Continue reading »
