bra – Design You Trust

Vintage Photographs of Women Flaunting the Inflatable Bras to Look Like Marilyn Monroe in 1952

Four models show how to use the Trés Secrete bra, developed by La Resista Corset Co. in Connecticut.
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Mediadrumimages/TopFoto

These amazing images, which were discovered by TopFoto in their extensive archives, have revealed the post-World War Two invention of inflatable bras as women strived to look like Marilyn Monroe in 1952. Continue reading »

Adhesive Bras: The Stick-On Bra Swimsuit that Was Quite Distinctive in 1949

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Nina Leen/The LIFE Picture Collection/Getty Images/Mashable.com

In May 1949, Charles L. Langs announced a daring innovation in beachwear: a pair of bra cups a woman could affix to her breasts with an adhesive. His idea was to use individual strapless cups for each breast, backed with specially developed glue. Continue reading »

“Blow Up to Be the Size You Want!” – Vintage Inflatable Bra Ads From the 1950s and 1960s

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What was a woman to do if she wanted to boost her cleavage in the days before Wonderbra was on the market and the more drastic measure of plastic surgery wasn’t so readily available? The answer is by wearing an inflatable bra that the wearer could blow up to the size they desired themselves. Continue reading »

Metallic Bras From Space! Sci-Fi Pulp Ladies & Their Shiny Metal Brassieres

For some reason, mid-century sci-fi pulp magazines always had their ladies wearing metallic bras. Go figure. By the 1960s, space women finally started wearing more reasonable attire – like fabric miniskirts a la Star Trek. But in the 1940s – 1950s, the dress code was strictly enforced – shiny, polished metal brassieres only! Continue reading »