Facebook Campaign to Heal Ariel, the Paralyzed Lion
Ariel, the three-year-old, 140-kilogram lion is the focus of an Internet campaign to raise money needed to treat the paralysis that struck him a year ago, depriving him of the use of his four legs.
Veterinarian Livia Pereira kisses paralyzed lion Ariel who she is caring for in her home in Sao Paulo, Brazil (Andre Penner/AP)
Veterinarian Livia Pereira and Ariel’s owner, Raquel Borges, said the $11,500 needed every month to pay for Ariel’s treatment comes from donations from nearly 35,000 people who have clicked the “like” button on Ariel’s Facebook page. Continue reading »
SPKSMEN Campaign, Spring ’11
For the second delivery of Spring ’11, SPKSMEN rolls out a few classic colorways while sticking to their forte of clean and simple branding. The full Spring line is now available for sale at SPKSMEN online shop. Photography by Bryan Sona. Continue reading »
Print Campaign for MAIS Printing House
A print campaign created to advertise MAIS, a Brazilian printing company located in São Paulo.
Advertised brand: Mais – Printing House
Advert title: Haircut, Surgery, Tattoo
Cateogry: Print
Advertising Agency: Mohallem/Artplan, São Paulo, Brazil
Agency website: http://www.mohallemartplan.com.br
Creative Director: Eugênio Mohallem
Head of Art: Marcus Kawamura
Art Director: André Batista
Copywriter: Rodrigo Resende
Illustrator: André Batista, Ellyson Lifante e Caio Miranda
Photographer: Guto Nóbrega
Retouching: Ariê Magalhães
Published: August 2010
