Advertising is an arena where designers and art directors can have a lot of fun. With the advancements of digital technology it is possible to create all manner of extraordinary imagery for a variety of products and clients. Creative director Ariyawat Juntaratip and his team have created a visually groundbreaking anti-drink drive campaign at Leo Burnett. It is clever and really makes you think. Always the sign of a strong ad. Continue reading »
The BMW i8 is a far cry from what most driving schools use to teach their students. But Bill Plant London isn’t most schools, and they’re letting their students get behind the wheel of a BMW i8 for £198 ($260) a lesson. Continue reading »
Eight out of ten pedestrians seek eye contact with the driver when they cross the street. This is no longer possible with self-driving cars. To make pe-destrians feel safer Semcon has developed The Smiling Car concept where the self-driving car communicates in a perfectly natural way – by smiling. Continue reading »
A popular new toy called Bunchems has turned out to be a huge pain for parents and their kids. Continue reading »
Google has built its first self-driving car prototypes and hopes to test hundreds more models this summer. If all goes well, the company is planning a pilot program in California over the next few years.
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