Studies have shown that a product’s color influences 60-80 percent of a customer’s purchasing decision, which makes choosing the wrong color a death sentence before your brand ever has a chance to get off the ground. This infographic created by Marketo doesn’t just look at the colors, but digs deeper and looks at specific industries, the colors they choose, and how they affect consumers. See where your business, place of work, blog, or favorite brand falls.
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