This Art Director Beautifully Redesigns Homeless People’s Signs


America’s homeless face myriad challenges, from mental illness to problems with addiction and substance abuse to amateur typography. The last of those is something that a Chicago art director is trying to address through a project called The Urban Type Experiment.

h/t: adweek, designtaxi


“As an art director it’s my job to grab people’s attention with great design every day. So I set out to see if great design could have an impact on people in the most ignored platform,” the site says.


Basically, the art director makes the acquaintance of a new homeless person every week, re-letters his or her signage, then checks back to see if the efforts helped at all. The site is pretty honest about how helpful the work has or hasn’t been, which makes it seem less like a roundabout self-promotion tactic and more like genuine outreach.


(Visited 1 times, 1 visits today)

Leave Your Comment Below

More Inspiring Stories

Anonymous Artist ‘Wanksy’ Draws Penises On UK Potholes To Make Government Fix Them
Dad Builds Triple Rocking Chair So He Could Read To His 3 Kids
12-Year-Old Boy Creates Creepy Sculptures Using Found Materials, And They’re Surprisingly Awesome
Sushi Chef Yujia Hu Creates Edible Sneaker 'Shoe-Shi'
This Napmobile Was Designed to Sell Mattresses
Stylish Handmade "Book Bags" Designed To Carry Your Favorite Novel With You
Straight From Paris, HoKiou's Tiny Marvels Under Glass
A Fashion Designer Is Making Coats That Double As Sleeping Bags For The Homeless... And They're Made From Abandoned Festival Tents
Swedish Designer Transforms Retro-Styled Household Appliances Into Series Of Cross-Stitch Art
Cool Minimalist Geometric Tattoos By Roxx
This Thai Man Transforms Tin Cans to Bags
Japanese Designer Makes A 'Street Debaters' Tool, The Real Social Alternative To Begging
This Creative Duo Pays Tribute To Afro Hairstyles For Little Girls
Russian Artist Carves Silver Dollar With Trap Jaws And Golden ‘Bait’ Coin
This Artist Creates Detailed Glass And Ceramic Artwork Inspired By Nature
Incredibly Detailed Miniaturized Rooms Meticulously Reconstruct Actual Film Sets
Russian Artist Transforms Old, Shabby Walls Into Mesmerizing Art Objects
Irish Artist Makes Magnificent Surreal Masks That Speak To Modern Concerns
Pants For Men Only – Penis Pants By Eldridge Cleaver In The 1970s
Tiny Oyster Pearls Are Intricately Carved into Wearable Skull Sculptures
This Teen Spent 400 Hours Creating A COVID-Themed Prom Dress Using Duct Tape
The Eerie Costumers Of Japan’s Night Parade Of One Hundred Demons
Before And After Photos Show The Power Of Art To Transform Boring Buildings
Japanese Artist Creates The Most Realistic-Looking Wearable Animal Heads You’ve Ever Seen
Giant Skeletons Emerge From A Street In Mexico City
This Floor is Made of Broken Shards of Glass and it's Amazing
Artist Made A Baby Yoda Doll Entirely From Materials That She Found At Home
Edouard Martinet’s Masterfully Sculpted Animals And Insects Made From Bicycle, Car And Motorcycle Parts
Taiwanese Artist Creates Exquisitely Detailed Miniature Dioramas
A Built-In Dog Bed Was Created In This Living Room Wall