Green Giant and Le Sueur are brands of frozen and canned vegetables owned by General Mills. The mascot of Green Giant is the Jolly Green Giant.
The Minnesota Valley Canning Company was founded in 1903 in Le Sueur, Minnesota. The brand “Green Giant” was originally used for a large variety of pea, “Green Giant Great Big Tender Peas”, in 1925. The figure of a giant was introduced in 1928. The company was renamed to the Green Giant Company in 1950. In 1979, it merged with the The Pillsbury Company, and in 2001, the group was acquired by General Mills.
Check out these vintage ads at vintag.es
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