Saraiva Pocket Books – Design You Trust — Design Daily Since 2007

Saraiva Pocket Books

To publicize Saraiva’s pocket book collection, the largest bookstore chain in Brazil, we embroidered the covers of literary classics onto the pockets of jeans. A visually strong piece, reminding people of the basic benefit of a pocket book: They fit into your pocket.

1
20 000 Leagues Under the Sea – Jules Verne

2
The Little Prince – Antoine de Saint-Exupéry

3
The Metamorphosis – Franz Kafka

4
Treasure Island – Robert Louis Stevenson

5
War and Peace – Leo Tolstoy