A Shoe Polish Brand Won Big At Cannes For One Of The Most Delightful Campaigns – Design You Trust

A Shoe Polish Brand Won Big At Cannes For One Of The Most Delightful Campaigns

Fine art has been an inspiration for a lot of great advertising lately, including the Cannes Lions Grand Prix winners “Van Gogh Bnb” and “The Next Rembrandt” from 2016. Ogilvy Chicago continues that tradition in 2017 with a playful, irresistible campaign for Kiwi shoe polish in which the agency imagined, and then painted, the bottom half of famous artworks—to show the subject’s shoes.

The “Portraits Completed” campaign won a gold Lion and a bronze Lion in Print & Publishing contest here at the Cannes festival on Monday. But the campaign extended beyond the excellent print work.

h/t: adweek

If you want more awesome content, subscribe to 'Oh, Design You Trust,' our brand new Facebook page! Trust me, you won't be disappointed.

More Inspiring Stories

"Watcher On The Lane": Absolutely Breathtaking Digital Sci-Fi Masterpieces Of Col Price
Trompe L’Oeil Ceramics That Imitate The Natural Appearance Of Decaying Wood
Illustrator Shows How Tough Caring For Babies Could Be
Artist Takes 20 Different Drugs And Creates 20 Illustrations To Show Drug Effects
No-Shave Movember: Disney Princesses with Beards
Russian Blogger Makes Parodies Out Of Celebrity Photos, And More Than 20,000 Followers On Instagram Approve
Star Wars Prints Styled As Traditional Japanese Art
"Visual Necromancy": The Amazing Art By Boris Groh
Glorious Pieces Of Handwriting In The Most Unusual Places
40 Newspaper Headlines That Push The Limits Of Human Stupidity
How to Draw... Wolves
Russian Fans Of J. K. Rowling Make Pastries Based On "Fantastic Beasts And Where To Find Them"
Pretty Anime Girls by The Artist Little Thunder
Air-Fi Runaway Stereo Bluetooth Wireless Headphones with Hidden Microphone
Hilarious Comics By Norwegian Mom Jade Nordahl That Perfectly Capture What Motherhood Is Like
Absolutey Stunning Artworks And Funny Soviet Posters In The Pin-Up Style By Valery Barykin
"Tales from the Graveyard": Glorious Horror Fiction of Guy N. Smith
2501's Murals Project in Los Angeles, California
This Collection Of Web Comics Really Explains What Its Like To Be A Gamer
Realistic Classic Car Drawings By Alessandro Paglia
"Iconic Covers": Russian Designer Represents Famous Album Covers as Icons
Marcelo Ventura Reimagines The Concept of Pop Culture Characters in Dark-Style Illustrations
Probably, The Best Movie Posters From The Last 10 Years
Revival, A Series Of Style Icons