Audi Hires Photographer To Shoot Their $50,000 Car, He Uses $32 Miniature Toy Car Instead – Design You Trust — Design Daily Since 2007

Audi Hires Photographer To Shoot Their $50,000 Car, He Uses $32 Miniature Toy Car Instead

Marketing a car costs big bucks. Unless you hire Felix Hernandez, who doesn’t need an actual car to make the magic happen. Instead, he does it with a $32 toy replica.

More info: Felix Hernandez (h/t: demilked, petapixel, boredpanda)

Even though Felix is the master of the mini-world, this project was challenging even for him: “Where I normally work with 1/18 scale models, for the Q2 launch I was commissioned to do a series of photographies using a 1/43 scale model,” says the photographer. “This was my first time doing this kind of photography with such a small model.”

To pull it off, Felix used foam core, LEDs, and sand paper to build an indoor roadway, while his sand dunes consisted of polvo fino (fine powder) mixed with water. The settings came out looking just like the real deal and are on their way to fool millions of eyes worldwide!

If you want more awesome content, subscribe to 'Design You Trust Facebook page. You won't be disappointed.

More Inspiring Stories

Artist Creates Uplifting Illustrations That Have Motivational Quotes In Them
Photographer Vivian Keulards Captures The Beautiful Diversity Of Redhead People
Fantastic 3D Illusions of Nikolaj Arndt
Stuck In The Real World: Characters From Cartoons And Movies Placed In Real Photos
Portuguese Street Artist Creates These Fantastic Artworks By Using A City Garbage
Cancer Survivor Kristi Loyall Who Had Leg Amputated Now Takes Limb Everywhere
Amazing Photos of Teenage Beatles Fans in Their Bedrooms From the 1960s
French Photographer Sacha Goldberger Takes Our Favorite Superheros Back In Time
This Collection Of Web Comics Really Explains What Its Like To Be A Gamer
Psiphon Launches All-New Digital Look
Side-By-Side Photos Show How Tragically Different Life Is In War-Torn Countries
Artist Turns Total Strangers Into Awesome Anime Characters
Retired Ladies Live Their Dreamlife In A Cosy Forest House Designed By A Japanese Architect
Knowledge Can Save Lives: New Harm Reduction Campaign Launched In Norway
While Stuck In Quarantine, This Artist Started An Art Project On Her Windows
Artist Humorously Rediscovering The Scenes Of Ordinary Life In Israel, Soviet Russia And Africa
A Collection Of 75 Worst Album Covers Ever. Probably.
Running In The Night: The Superb '80s Cyberpunk Artworks By Daniele Gasparini
Artist Makes Animal Dolls Out Of Faux Fur, And It’s Both Ethical And Cut
Artist Creates Living, Breathing Paintings. This Is Anything But Normal.
Malaysian Artist Perfectly Creates Fluffy Cats Using Just Ink
The Apocalypse Of Pop Culture By Filip Hodas
The Lost Photos Of Barcelona Give Up Their Secrets
Chinese Farmers Turn Rice Paddies Into Stunning Works Of Art