Clever KFC Ads Perfectly Replaced Fire With Spicy Fried Chicken – Design You Trust

Clever KFC Ads Perfectly Replaced Fire With Spicy Fried Chicken

The best print ads often make you look twice. A perfect example? This campaign for KFC Hot and Spicy out of Hong Kong.

In a clever and well executed set of ads, Ogilvy Hong Kong replaces fire in photography—shots of the Space Shuttle, a rocket-powered race car and a group of Power Ranger stand-ins—with blown-up (in more ways than one) images of spicy fried chicken.

There’s not much to the concept, spotlighted by Campaign Brief Asia, but in this case that’s a good thing. Once you get the concept, you get the concept and can just sit back and appreciate the craft.

h/t: adweek


If you want more awesome content, subscribe to 'Design You Trust Facebook page. You won't be disappointed.

More Inspiring Stories

Creative Mom Paints On Skylight To Make Her Daughter Go To Kindergarten Class
Trompe L’Oeil Ceramics That Imitate The Natural Appearance Of Decaying Wood
"Light & Shadow": Dreamy Illustrations By Lê Long
Artist Illustrates Monsters Coming Out Of People’s Phones Because We Stare At Them Too Much
Care Home Residents Recreate Popular Album Covers
Street Artist Paints A Simple Yet Powerful Piece On The Streets Of Paris
Old Superheroes: Artist Shows How Superheroes Will Look When They Retire
Powerful Illustrations By Japanese Artist That Will Make You Think
A Japanese Artist Created a Minimalist Campaign for Sony PlayStation
Adorable 1970s Valentine's Day Cards Featuring The McDonaldland Characters
"Sculptmojis": Fun Series Of Illustrations By Ben Fearnley
This Artist Turns His Dog And Himself Into Adorable Cartoon Characters
Steer Clear: A Collection Of Sketchy Looking Vans
Artist Illustrates How Doing Anything Is Much Better When There Are Animals Around
Artist Used AI To Find Out What Hollywood Legends Would Look Like In The Future
How Ads From Today’s Famous Brands Would Look If They Were Created In The 1950’s
Illusion
"Where Do You Go When You Dream?": The Superb Dreamy Artworks of Pablo Hurtado de Mendoza
Artist's Amazing Invention Offers Handicapped Children a Fun Way to Paint
Taiwanese Artist Ren Wei Pan Draws Superb Cyber and Gundam Cuties
Human Billboard
Guy Demonstrates His Photoshop Skills By Editing Himself Into Celebrity Pictures
This Portuguese Artist Creates 3D Paintings That Look Real Enough To Touch
Ugly Renaissance Babies