Machinalia : Boris Artzybasheff’s Surreal Visions of Living Machines – Design You Trust

Machinalia : Boris Artzybasheff’s Surreal Visions of Living Machines

Boris Artzybasheff (25 May 1899 – 16 July 1965) was born in Kharkiv, Ukraine. In 1919 he arrived in New York City and began work as an engraver. He illustrated 50 books, many of which he wrote, and scores of magazines, including Life, Fortune, and more than 200 covers for Time.

After 1940, he devoted himself to commercial art, including advertisements for Xerox, Shell Oil, Pan Am, Casco Power Tools, Alcoa Steamship lines, Parke-Davis, Avco Manufacturing, Scotch Tape, Wickwire Spencer Steele, Vultee Aircraft, World Airways, and Parker Pens.

In commercial work he explored anthropomorphism, where machines displayed human attributes, the so-called Machinalia.

Included here are some of Artzybasheff’s adverts for the Wickwire Spencer Steel Company of New York City. Published in 1942, the adverts called on readers to “help end the war” by collecting scrap iron.

h/t: flashbak

“I am thrilled by machinery’s force, precision and willingness to work at any task, no matter how arduous or monotonous it may be. I would rather watch a thousand ton dredge dig a canal than see it done by a thousand spent slaves lashed into submission. I like machines,” he wrote.



















If you want more awesome content, subscribe to 'Oh, Design You Trust,' our brand new Facebook page! Trust me, you won't be disappointed.

More Inspiring Stories

The Childish, Lame, Imperfect and a Bit Quirky Illustrations by SketchyKatieSketches
An Artist Paints Tiny Masterpieces Inside Her Empty Altoids Tins
Disturbing Ads for the Ford Figo by JWT India
Adventures of a Little Bunny
Catzillas: Giant Cats In Urban Landscapes
Norwegian Artist Nikolai Lockertsen Creates Amazing Concept Art By Using iPad As A Canvas
Poch4N's Seductive Anime Girls
Scary Client Feedback Designed As Classic Horror Movie Posters
Oldtimer Vintage Cars by Mirko Frank
"Dinotopia": The Fantastical Art Of James Gurney
12 Charts That Perfectly Sum Up Being In A Long Distance Relationship
Before Tesla, There Was Anadol, Legendary Turkish Dune Buggy
'Wildlife Selfies' by National Geographic
Guy Edits Disney Characters Into His Photos And The Result Looks Like They’re Having A Blast
LEGO: Fiction Meets Fiction
Braun - Super Beards
Here’s What Famous Historical Figures Would Look Like Today
150th Anniversary Edition Of “Alice in Wonderland” Features Rare 1969 Salvador Dalí Illustrations
Street Artist Uses Traditional Persian Rugs As Canvas To Spray-Paint Female Portraits
Creative Employees Transform Their Office with 'Star Wars' Murals Made of 3,597 Post-Its
The Oddbody Furby Community Turns '90s Kids' Toys Into Lovely Nightmares
Nike Created A Limited-Edition "Stranger Things" Sneakers Made With Fabric That Can Be Burned Away To Reveal Hidden Details
This "Unspirational" Instagram Account Is For People Who Hate Inspirational Quotes
"Time For Your Extraction Honey": The Incredible Bizarre 3D Collectibles by Heal Bell