Meet the New Kitschy Bikini for Men: The Brokini – Design You Trust

Meet the New Kitschy Bikini for Men: The Brokini

Two Toronto-based “bros” are looking to take the fashion world by storm with their new, unconventional beachwear item: the “Brokini.”

The product is the brainchild of Chad Sasko and Taylor Field, and is described tongue-in-cheek on its own website as “the perfect swimwear to make your parents question where they went wrong.”

More: Brokini, Instagram h/t: globalnews

“We’re getting lots of great feedback and we’re getting lots of negative feedback, which we’re finding hilarious,” said Field, who, along with Sasko, attended Medway High School in London, Ont., and graduated in 2010 from Western University with a Bachelor of Management and Organizational Studies. Both later moved to Toronto, where Sasko still lives.

“We’re getting comments like we need to be more worried about the spread of brokinis than the spread of COVID. Lots of ‘why would you ever make this?’ And then we’re also getting people saying that they’ve been waiting their whole lives for a bathing suit like this.”

The bathing suits may not leave much to the imagination, which may be the point, judging by the marketing.

If you’re wondering how such a bathing suit came to be, Field cites the bachelor parties he and Sasko attended through their 20s.

“With our group of friends, people just kept trying to one-up each other in terms of crazy outfits to wear. And eventually down the line, Chad and I came up with the Brokini.”

“We originally made 250, which were in Chad’s mom’s garage which we were using as our fulfillment centre,” he says. Producing the initial Brokinis cost about $5,000.

“For the first three weeks we sold four or five. And those were all to friends. But then we blew up on Monday, and now we have moved most of our inventory, and we’re starting to take a ton of backorders.”














If you want more awesome content, subscribe to 'Oh, Design You Trust,' our brand new Facebook page! Trust me, you won't be disappointed.

More Inspiring Stories

This Artist Has Created The Inflatable Air Bear Made Of Plastic Bag
Cosplayer's Clever Darth Bender Costume At Dragon Con
Uber Is Offering Mad Max Rides In Seattle
Fun And Creative Furniture Was Designed For These Kids Bedrooms
1,800 South Park Cut-Outs Spread Across Five Sections at Broncos Game During the COVID-19 Pandemic
Vintage Photos Show Men’s Fashion Styles in the 1980s
Toy Retailer Hired A Designer To Create ‘Friends’ Barbie Dolls, And They Delivered
Limited Edition Of The Daft Punk Glass Ornaments For Your Christmas Tree
Mending Clothes for a Sustainable Fashion by Ýr Jóhannsdóttir
This Wall Clock Changes Shape When You Walk Around It
Creative Dad Builds ‘Star Wars’-Inspired Baby Furniture That’ll Blow You Away
Would You Wear These Japanese Hoof Sandals?
So People Are Buying Inflatable Jesus Now…
The World’s Most Romantic Gallery Of Insect Sex
Artist Perfectly Illustrates The Social Issues Of 2020
People Are Recreating “High Fashion” Looks From Household Items While In Quarantine
This Woman Paints on Horseshoe Crabs
Masks For Dog Walking: This Girl Makes Unusual Face Masks To Keep Walking With Her Dog
Makeup Artist Transforms Her Eyelids Into Two Gorgeous Shimmering Sunset
Solar Powered Glow-In-The-Dark Bike Path Inspired By Van Gogh
Meet The Original 'Shave and Play' Barbie - The Weird and Funny Pandemic 2020 Present
Afro Beauty Brought To Life In Photographer Luke Nugent’s Lavish Hair Portraiture
The Cosplay Artist Manually Collected Valkyrie's Suit From "God Of War" In 1000 Hours
This Guy Has Made A Full Career Out Of Rolling Extravagant Joints...