illusion – Design You Trust

Brushstrokes of the Mind: Andrew Scott’s Artistic Odyssey Through Mental Landscapes

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Amidst a world burdened with persistent concerns about mental health, the visionary artist and illustrator, Andrew Scott, emerges as a gallant explorer of the enigmatic human mind through his mesmerizing art. Continue reading »

Low Resolution Pets Behind Pixelated Glass Doors

Some of you probably remember the old days of gaming when 8-bit graphics were all the rage. But do you know what’s better than video game nostalgia? Pixel pets! Continue reading »

Unevenly Stitched Jeans Will Make You Do a Double Take

Called “Slash Jeans”, the newest clothing items in Leje’s 2021 collection actually make your legs look like they’ve been slashed by a samurai or a ninja. Continue reading »

An Optical Illusion Bookstore in China


Feng Shao

In Taiyuan IF Center, FAB Cinema collaborated with Zhongshuge to create an innovational cinema experience, and we are invited to design this cross-brand project. Designing a cross-brand space is not simply about mixing features of two brands together. The designer integrated cultural aspects of both brands together organically, using humane sentiments of the bookstore to elevate brand value of the entertainment space, at the same time maximizing both spaces’ social features to bring customers a different experience. Continue reading »

This Optical Illusion Is the Most Beautiful Street Artwork in France


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An impressive trompe-l-oeil fresco painted in the coastal city of Boulogne-Sur-Mer was recently crowned France’s most beautiful street artwork for 2020. Continue reading »

Now You Can Look Like A Void With This $22 Vortex Hoodie


Vane11ope

There’s a general consensus that our clothing is meant to represent our personality—maybe you like to wear button-down shirts and want to always appear proper, or perhaps band T-shirts are the attire that you refuse to put down. Basically, we all have our styles and preferences, and it’s natural to strive for our brand of perfection. Continue reading »

Giant Optical Illusion Transforms A Street In Montreal Into Wavy Sand Dunes


Raphaël Thibodeau

In Star Wars, Obi-Wan Kenobi once said “Your eyes can deceive you, don’t trust them.” And it seems that nothing represents that as well as the artwork “Moving Dunes” created by the Canadian architecture firm NÓS. Continue reading »

The Biggest Anamorphic Illusion In The World Has Been Successfully Revealed On The Largest Outdoor Advertising Screen In South Korea

The largest outdoor screen in Korea appears like a giant aquarium with a wave pool but is in fact an anamorphic illusion. Continue reading »

Black And White Photo Goes Viral Because People Are Seeing It In Color Due To An Optical Illusion

What do you see? This bizarre and apparently effective optical illusion is sweeping the internet because it turns an ordinary black and white photo into a color one. I say apparently because somehow it doesn’t quite work for me, I only see annoying colored grids all over the photo! Continue reading »

Street Artist Peeta Recently Created This Optical Illusion House For The Street Art Festival

Peeta recently stopped in the lovely city of Mannheim in Germany to create a new piece for the Stadt Wand Kunst Street Art Festival. Continue reading »

Japanese “Sheer” T-Shirt Gives You The Body You Always Wanted

The “Delusion Splash T-shirt” is an intriguing Japanese garment that cleverly uses shading to trick people into thinking that you look much better than you actually do. Continue reading »

“Straight Out Of Inception”: Enthralling Optical Illusion Bookstore Will Draw You Into A World Of Fantasy

Straight out of Inception or the grand staircase from ‘Hogwarts Castle’ in the Harry Potter series is a whimsical, mind-tripping bookstore in China. Continue reading »

This Artist Created An Incredible Optical Illusion At The Louvre Just So It Could Be Destroyed In A Few Days

Even if you have never been to Paris, you probably know that it’s a city rich in both culture and stunning architecture. There are so many things to see – from the Arc de Triomphe and the Eiffel Tower to the busy narrow streets and beautiful open boulevards – all of this will make you feel like you’re a part of a romantic movie. And if you ever get to visit Paris, don’t forget to visit the Louvre – not only is it the largest art museum in the world, the building itself is a sight worth seeing as well. Continue reading »

These Stunning Underwater Paintings By Isabel Emrich Will Take Your Breath Away

Isabel Emrich works in an Expressionistic style that straddles both abstraction and figuration. Her brushwork is both strong and fluid – qualities that echo the nature of water, itself. With zeal, Emrich captures the ‘special effects’ water presents to the eye: chaotic refractions in multi-planar space, sparkling light effects, distorted shadows, rippled reflections, etc. – much of it in thick impasto paint, contrasted by passages of smooth vitality. Continue reading »

Artist Paints Creatures She Sees ‘Living’ In The Walls Due To Pareidolia

Do you remember how you used to look at the clouds in the sky as a child and your imagination projected animals and various scenes of life? This phenomenon is called Pareidolia, which scientifically means the tendency to perceive a specific, and in a lot of cases meaningful images in completely random or ambiguous visual patterns. Continue reading »

Beautiful Chimera: South Korean Artist Paints Optical Illusions On Her Face

Artist Dain Yoon looks in the mirror to find her canvas: with the help of makeup, she makes her face appear to be transparent and merging with the sky, buildings and the landscape behind her without a drop of Photoshop!

South Korean artist Dain Yoon creates stunning illusions using makeup and body art. She has recently graduated from the National University of Arts of Korea and devoted her free time to her incredible surreal artworks. Continue reading »

Photographer Uses Forced Perspective To Transform Ordinary Beaches Into A Land Of Giants

Fin art photographer, Moises Levy, turns ordinary beach scenes into fantastical imaginary landscapes inhabited by giants. Using forced perspective technique, he set up his camera at low vantage point—essentially placing us at the same level as the surface. The result pictures show backlit figures appear larger and confuse the viewer’s mind. Continue reading »

Russian Duo Creates Sleek Optical Illusion Portraits That Will Inspire Your Day

Coming to you Russian duo from Moscow, the _ Humiforms_ project is a surreal mix of fashion and optical illusions. Made by photography duo Alexander Khokhlov and Veronika Ershova the show sees fashion models changing into everyday objects. Continue reading »

Optical Illusion ‘Wet’ T-Shirts Show Off The Body You Worked So Little For

If you use more chewing muscles than gym facilities, you might imagine that your dream abs are still a little ways down the road. Luckily, a visibly super-toned body is now attainable, and the only thing you have to change about yourself is the top you’re wearing. Continue reading »

This Rug Is Designed To Create An Optical Illusion That Looks Like There’s A Hole In The Floor

Scottish designer Scott Jarvie, has created the Void Rug, a 100% merino wool floor rug that when placed on the floor and viewed from a certain angle, it gives an illusion of depth. Continue reading »

Designer Puts The “Suit” In Wetsuit With $3,900 Optical Illusion

If you thought business suits and surfing culture were mutually exclusive, you probably haven’t seen Thom Browne’s new wetsuit. Photos of the hand-crafted $3,900 haute couture item have been doing the rounds online ever since it was launched as part of the designer’s Spring/Summer collection, for being styled as a business suit. Continue reading »

See The Optical Illusion Noise-Canceling Headphone Ads That Got Cannes Listening

To echo the quality of JBL’s noise-canceling headphones and translate it onto paper, creative agency Cheil Hong Kong brilliantly designed a set of visual ads that will have people all eyes and ears. Continue reading »

“Geometric Variants”, An Optical Illusion Photography Project By Erika Zolli

Known for its surreal and dreamlike vision, Erika Zolli’s photography combines the compositional force of abstraction with the emotional power of magical realism, leading those who look to a very particular and completely new aesthetic. Continue reading »

Japanese T-Shirt Uses Optical Illusion To Give Breasts To Even The Flat-Chested

Japanese fashion company ekoD Works has a unique sensibility. The company touts itself as specializing in “humorous art and design.” Continue reading »

Mindblowing Optical Illusion Rooms By Peter Kogler Will Give You Vertigo

With dizzying wall graphics reminiscent of warped funhouse mirrors, artist Peter Kogler transforms ordinary galleries, transit centers, and lobbies into near hallucinatory experiences. For over 30 years, the Austrian artist has worked at the intersection of architecture and new media to construct both immersive environments and sculptural elements that seems to redefine physical spaces. By plastering walls with optical illusions he challenges a viewer’s sense of depth (and sanity) with his ambitious monochromatic installations of repeating patterns that incorporate pipes, ants, and bold snake-like patterns. Continue reading »