McDonald’s Unveils the Simplest Ads It’s Ever Made


Last summer, #TBWA Paris unveiled a bold campaign for #McDonald’s that consisted entirely of classic menu items photographed up close—with no branding at all. (Did somebody say McDonald’s? Not in those ads.)

Now, agency and client are back with a follow-up campaign that, in a way, is even more minimalist. Instead of the actual products, now we get clean, simple drawings of the products—turning them into actual icons. There is a bit more explicit branding on these, though, but it’s still very subtle—a tiny Golden Arches next to the illustrations.








Source: Adweek

(Visited 1 times, 1 visits today)

Leave Your Comment Below


If you want more awesome content, subscribe to 'Oh, Design You Trust,' our brand new Facebook page! Trust me, you won't be disappointed.

More Inspiring Stories

Finally, The 2022 Fat Cat Art Calendar Is Here!
Detailed Animal Portraits Meticulously Painted Onto Delicate Feathers
The Very Badass Digital Art By Liana Anatolevich
An Artist Brings Animals To Life Using Body Paint And Contorted Models
Superlative And Figurative Contemporary Paintings By Roman Tolici
Japanese Illustrator BerryVerrine Dazzles With Awesome Retrowave Kawaii Art
Here’s What’s Happening Outside Of Famous Music Album Covers
Chinese Actress Shocks in Odd Risqué Outfit on the Streets of LA
How To Make iPhone Apps Video Course
Powerful Illustrations By Japanese Artist That Will Make You Think
When An Artist Turns Himself Into Superheroes Thanks To Body Painting
29 Clever Illustrations That Show The Differences Between Copywriters And Art Directors
"What If We Could Swim In The Clouds?": Artist Laurent Rosset Mixes The Sky With The Sea
"This Brave New World": Stunning Digital Sci-Fi Concept Art By Jonathan Ching
"Shadows": The Superb Cinematic, Dark and Melancholic Photoworks of Kaiwan Shaban
Finally, A Decent Breaking Bad Walter White And Jessie Pinkman Car Sunshade
The Intimate and Dramatic Portraits of Ivana Lena Besevic
Awesome & Creative Sticky Notes
Beautiful Award-Winning Photos Of The HIPA Contest That Will Make You Appreciate The Natural World
Homes of the Future: A Look Back at Charles Schridde’s Stunning ‘60s Ads For Motorola
Designer James Fridman Continues To Troll People With Hilariously Photoshopped Images
"Into A Dark Millenium": The Superb 3D Concept Artworks Of Dylan Kowalski
Watercolor Illustrations Depicting Night Streets Of Tokyo By Mateusz Urbanowicz
Russian Artist Pepelangelo Turns Pepe The Frog Into Masterpiece Paintings
Color Palettes From Famous Movies Show How Colors Set The Mood Of A Film
People Are Taking WikiHow Images Out Of Context And Adding Their Own Funny And Dark Captions
Artist Titus Kaphar Explores ‘UnSeen’ Narratives In Provocative Historic Portraiture
Tales Of The Otherworld: Discover Nikolai Lockertsen And His Amazingly Painted Artworks
So Super Awesome Funny Greeting Cards By Mudsplash Studios
The Jaw-Dropping 3D Street Art Pieces By Odeith