“Smells Like The 70s”: Vintage Deodorant Advertising – Design You Trust

“Smells Like The 70s”: Vintage Deodorant Advertising

Women’s deodorant and antiperspirant ads came in three varieties: (1) a demonstration of how well the product performs across a busy day, (2) a confident gal giving her testimonial (above), or (3) straight-up shaming (i.e. you will be humiliated by your gross personal stench if you don’t use our product). The best of the best somehow incorporated all three. Let’s have a look at some examples from the 1970s and a few more from other decades.

h/t: flashbak

If you want more awesome content, subscribe to 'Oh, Design You Trust,' our brand new Facebook page! Trust me, you won't be disappointed.

More Inspiring Stories

Unknown Artist Creates Amazing Studio Ghibli Anime Character Moss Murals In Countryside
Traveller’s Joy – The Key To The Countryside – Beautiful Shell Adverts From The Mid-1950s
Spectacular Vintage Photographs Of America’s Western Frontier By Timothy O’Sullivan
Men Have Started Decorating Their Beards With Flowers For Spring
In Russia, Girls Ready For Exams!
Li Wentao’s Cryptic Paintings of Contemplative Women
Designer James Fridman Continues To Troll People With Hilariously Photoshopped Images
An Artist Creates Colorful And Magical Illustrations, Using Natural Materials Only
Highly Detailed Illustrations By Ilya Milstein
Relatable Comics About Women’s Fashion
Digital Artist Re-Designs Iconic Posters And Album Covers For Social Distancing
This Artist Has Made Temporary Face And Body Tattoos Of Twitter And Instagram Profiles
An Artist Painted 40 Creepy Women Portraits In The Last Two Years
Artist Adds Dark Humor To His Comics That Look Innocent At First
Capturing the Unbridled Hysteria of Beatlemania: LIFE Photographer Stan Wayman’s Portraits of Fans at the Beatles’ First US Concert
This Japanese Artist Imagined What Cats Would Look Like As Anime Girls
These Daily Drawings Of A Young Artist And Her Little Brother Are A Bright Spot During Some Dark Days
An Introverted Artist Details The Struggles Of An Introverted Life
"Our Street": Artist Beautifully Illustrates Everyday Life In Small Russian Town
Places I'd Love To Live In: Beautiful Illustrations Of Lovely Places By Darya Shnykina
Snowfall Makes Cars Happy: Someone Drew Eyes And Smiles On The Snow That Fell On The Cars
An Artist Creates Superb Alternative Movie Posters
Artist Alexey Kondakov Imagines Figures from Classical Paintings as Part of Contemporary Life
Artist Illustrates The Sad Reality Of Animal Cruelty And Shows How Factory Farming Harms Our Planet