An Apple-Inspired Concept Smart Home Hub That Looks And Feels Like A Cat

Smart home solutions are no longer a novelty in these deeply digital times—South Korea-based design studio AMONG has created a creative concept of a smart home controller that looks and feels like a cat.

More info: Behance (h/t: designtaxi)

Designed to help combat the growing social problem of loneliness, the ‘Apple Cat’ is an imaginary Apple product that functions as both a high tech home assistant and a virtual companion.

Shaped like a sitting black cat, the face of the cat serves as a display screen on which you can perform various tasks, such as select music, check the weather, control home appliances and read messages—it can also project realistic feline features that moves, turning the device into a life-like digital pet.