Royal Princess Charlotte Casiraghi’s ‘Forever Now’ Campaign for Gucci

“Timeless beauty, Modern allure,” these are the terms luxury brand Gucci uses to describe Monaco’s equestrian royal princess Charlotte Casiraghi.

An accomplished equestrian and a long-term client of the house of Gucci, Casiraghi has featured in a series of images for the brand’s new “Forever Now” campaign. The complete campaign visuals will be shot over a period of two years by four acclaimed photographers.

The inaugural shot for the campaign was taken by lensman Peter Lindbergh in a stable and showcases the princess in a green and red stripes outfit.