These Designers Remade Iconic Logos In Different Styles, And Here Are The Results – Design You Trust

These Designers Remade Iconic Logos In Different Styles, And Here Are The Results

Instagram

When talking logos, there are some that immediately pop into our heads as they’ve aged like fine wine and gained worldwide recognition. It’s difficult to imagine Apple, McDonald’s, or Google’s logos as anything other than what they are now, but it sure sounds entertaining.

The team of an image and video editing platform called Kapwing says “A strong logo can undergo a revamp without losing its essence. But can it resist being dominated by one of graphic design’s cornerstone styles?” To find out, Kapwing’s creatives have recreated six iconic logos in these six essential styles: Art nouveau, Bauhaus, Psychedelic, Pop art, Retro ‘80s, and 3D design. Scroll down to see the results.

More: Kapwing h/t: boredpanda

Instagram – Art Nouveau

According to the team of Kapwing, “When Instagram decided it was time to simplify and “flatten” its logo like everyone else, they asked every staff member to draw Rise’s logo from memory. “That gave us a sense of what was burned in,” said Ian Spalter, head of design. Our re-styled versions demonstrate just how hot the square-and-concentric-circles brand burns.”

Instagram – Bauhaus

Instagram – Psychedelic

Instagram – Pop Art

Instagram – Retro 80s

Instagram – 3D Design

McDonald’s

“The ghost of Speedee haunts the rock ‘n roll quiffed burger boy of our 1950s pop art style McD’s logo. But the versions that retain prominent arches demonstrate the power of a simple motif to conjure a brand’s aftertaste in your mouth,” designers of Kapwing say. “McDonald’s is going through a big identity crisis lately, not least rebranding its Twitter handle in the style of South Korean boy band phenomenon BTS. Can the arches bear the strain?”

McDonald’s – Art Nouveau

McDonald’s – Bauhaus

McDonald’s – Psychedelic

McDonald’s – Pop Art

McDonald’s – Retro 80s

McDonald’s – 3D Design

NASA

According to Kapwing, “NASA already has a ‘1980s version’ of its logo. Their looping, red, text-only logo known as the ‘worm’ did most of the work between 1975 — 1992 (and recently made another comeback). So our 1980s version imagines the best of both worlds: a meatball in the decade that gave us the bubblegum heroics of Explorers and Flight of the Navigator.”

NASA – Art Nouveau

NASA – Bauhaus

NASA – Psychedelic

NASA – Pop Art

NASA – Retro 80s

NASA – 3D Design

WWF

Kapwing’s Bauhaus-style redesign of the WWF logo “adds a splash of color while simplifying the form. And it maintains the cuteness without resorting to the child appeal of our 1980s version. Scientists say the power of cute can be used to ‘hijack our brains,’ which makes it a useful tool for marketing – but it’s essential not to compromise the seriousness of your brand.”

WWF – Art Nouveau

WWF – Bauhaus

WWF – Psychedelic

WWF – Pop Art

WWF – Retro 80s

WWF – 3D Design

Google

“The simplicity of the post-exclamation, post-drop shadow logo has allowed for infinite variations via the regularly-changing Google Doodle,” – Kapwing creatives explain. “So, while none of our redesigns look implausible, the two that are most evocative are those that imagine Google in a realistic alternative timeline: either the vaporwave look of our dial-up era 1980s logo or the augmented-reality bubbles of the 3D version.”

Google – Art Nouveau

Google – Bauhaus

Google – Psychedelic

Google – Pop Art

Google – Retro 80s

Google – 3D Design

Apple

Kapwing’s art nouveau take on the Apple logo is “not far from the brand’s original 1976 artwork — a woodblock print of an apple gravitating towards Isaac Newton’s head with the words “Apple Computer Co.” wrapped around it. But the Bauhaus version most clearly articulates Steve Jobs’ vision: clear, artistic — a tool to amplify your abilities.”

Apple – Art Nouveau

Apple – Bauhaus

Apple – Psychedelic

Apple – Pop Art

Apple – Retro 80s

Apple – 3D Design

If you want more awesome content, subscribe to 'Oh, Design You Trust,' our brand new Facebook page! Trust me, you won't be disappointed.

More Inspiring Stories

"The Making of Demon": The Superb 3D, Typo and Modern Graphic Design by Aldo
The Superb Dystopian Collages by Sam Lubicz
Multi-Dimensional Illustrations Weave Together Mysterious Narratives By Victo Ngai
Vietnamese Artist Creates Surreal Illustrations Of Animals and Cute Things in the Forest
Eccentric Vintage Car Ads From the 1960s and 1970s
Powerful Artworks That Warn Of World Without Hope
Sad, True And Hilarious Revelations About Real Life
Together We Are Strong!: An Anonymous Author Created the NFTs to Help the Ukrainian Forces
Artist Brings Everyday Objects To Life With Smartphone And No Editing
"Nothing Is True, Everything Is Permitted": Impressive Assassin's Creed Concept Art By Martin Deschambault
New Hilarious Mashups By Stephen McMennamy
271 Years Before Pantone, an Artist Cataloged Thousands of Color Swatches in a Book From the 17th Century
How To Sell An Apartments In Russia With A Help Of Quentin Tarantino?
The Intimate and Dramatic Portraits of Ivana Lena Besevic
Mitsubishi ASX Advertisement
How A Dog Should Wear Pants?
Spanish Artist Converts Intimate Moments Of Gorgeous Women Into Pastel Paintings
"The Last Of Us" Concept Art By John Sweeney
Can We Fall Asleep And Dream Within A Dream? Surreal Dreamlike Oil Paintings By Henrik Aarrestad Uldalen
This Instagram Account Spreads Awareness About What People With Chronic Illnesses Go Through Every Day
Photo Illustration Of A Yogi In A Spring Mood
Artist Perfectly Illustrates The Social Issues Of 2020
Neon Dystopia: The Superb Cyberpunk Digital Art By Jonathan Plesel
Oscar Movie Posters Remade With 'Winnie The Pooh' Will Add Critical Acclaim To Your Childhood